Myca Market and its subsidiaries are dedicated to safeguarding personal information and ensuring its security. This Privacy Policy describes Myca Market's collection, use, disclosure, and protection of information any time the site (mycamarket.com) or any related mobile apps and other Services may be accessed or utilized by you. Your consent to the application of the provisions herein means that you are provided access to our Services.   
This Privacy Policy is applicable to every user of our Services: Clients, Vendors, and any others engaging with Myca Market. Please spend some time reading this policy to enable yourself to understand your rights and our obligations concerning your personal data.   
1. Information About You That We Collect  
We collect different types of information to furnish and improve Services; personalize your experience, and communicate to you effectively:    
1.1 Information That You Provide Upfront:  
• Account Information: Account Information- When you create your account, you will provide your name as well as email address, phone number, and password. Optionally, you may provide additional information about yourself, including your address, date of birth, and profile picture. • Order Information: Much to the possible contacts through us for assistance or for inquiries include your name, email, and telephone numbers as parts 
of all the other information you provided. Every last one of your interactions can be recorded. • Location Information: The details such as your name, e-mail address, and phone numbers may be part of the other information you provide when you contact any of us for support or questions. All your interactions may be recorded. • User Submitted Content: Publicly visible reviews, comments, or any kind of content which you post using our services will be potentially collected and used by us. • Marketing Preference: Information regarding your preferences with respect to receiving marketing communications from us is what's collected. • Surveys and Feedback: Information can also be inferred based on your completion of surveys or feedback provided for any of our Services.  
1.2 Automatically Collected Information:   
• Usage Information: With respect to the paraphernalia being used during your use of Services, data such as pages viewed, products viewed, searches conducted, links followed, and session duration are captured.   
• Device Information: Device Information Related to Services: device type, operating system, browser type, IP address, device identifiers, and mobile network details used to access our Services are collected from the user.  
• Location Information: Upon obtaining necessary consent, we may collect precise location data through our mobile applications for location-based functionalities, such as obtaining a list of relevant restaurants or feeding suggestions for delivery addresses. Location collection may be turned on and off depending on the settings of your device.   
• Cookies and Similar Technologies: We collect information on site usage and preferences from Cookies, Web Beacons and related technologies. Cookies refer to very small text files stored on your machine to help us gauge your use of the site, remember preferences, and assist you in the personalization of your experience. You can manage Cookies access using your browser settings.  
• 1.3 Other Sources for Information We Collect:   
• Third Parties Provide Services: A variety of third- party service providers, such as payment processor partners, analytical partners, and marketing partners, could provide information about you. • Social Networking Platforms: If you connect any of your social media accounts with our Services, we may receive certain information from them: your name, email address, profile information, and anything in between as stipulated in their privacy policy. • Information Available to the Public: We may gather information that is available to all person on the internet.  
2. How We Use Your Information We gather information for various reasons:  
• To provide and maintain services: Our websites or mobile applications facilitate customer order processing and delivery of goods while acting as a platform for attrition regarding denture care service issues. • Tailored Experience: This enables custom content and recommendations based on individual Interests and service activity in the past. 
• Processing Transactions:To include payment processing and fulfillment of orders. • Communication: For order confirmations with delivery details, promotional emails are sent out, newsletters are sent out, and communications are sent out concerning issues with a service. • Providing Better Services: Analyze user behavior and trends, then design and build our Services. • Marketing and Advertising: Some ads may interest you, along with our marketing communications about products and services. You can manage preference all the time. • Analytics and research: Analysis and research of data, features, and new services. • Security and fraud prevention: Safeguarding against fraud, abuse, and other harms to our services and users. • Legal Obligations: All relevant laws, regulations, and legal processes. 3. How We Share Your Information You may find that there are occasions when we may need to share some of your information with third parties. These include:   
• Service Providers: We share information with third-party service providers engaged in various 
services on our behalf, such as payment processing, deliveries, hosting, analytics, or marketing. Such service providers must contractually protect your information and may only use it to provide services to us. • Vendors and Restaurants: While placing an order, your name, delivery address, and other order specifics would mingle with the operational vendors and restaurants in order to process the orders.  • Business Transfers: Your information might be handed over to an entity acquiring us in case of a merger, acquisition, sale of assets, or any other such business transaction. We will inform you in case such a transaction leads to having a different privacy policy for your personal information.  • Legal Requirements: We may also have to reveal information if some legal processes, like a law or court order, require us to do so; or at times we may have a good reason to believe that such an action would be necessary to protect our rights, property, or that of any other person.  • Consent: We may share your information with a third party upon your request.  • Aggregated and Anonymized Information: We may share aggregated and anonymized 
information excluding information that could pinpoint you directly. 4. Your Rights And Choices • Correction and Accessibility: Access and modify account information via or Services. If you want to make corrections of any inaccurate or incomplete information, get in touch with us.  • Portability: You may be able to request a portable copy of your personal data. •  Deletion: You can ask for deletion of your account and related personal data. Some exceptions may apply, e.g., to legal compliance or legitimate business purposes.  • Marketing communications: Control your preferences to receive marketing communications from us by following the instructions for unsubscribing provided in our emails or in your account settings.  • Cookies: You can monitor cookies by a browser setting. Most browsers allow blocking or deleting cookies. Disabling cookies may affect the functionality of our Services.  • Location information: You may control the collection of precise location data through settings in your device. You may withdraw your consent at any time. 
• In order to do any of the above, kindly contact us using the contact details below, and the law would provide for us to respond to your request accordingly. 6 .  Data Security • Appropriate precautions: We ensure that your private information is safe from any unauthorized access, use, publication, alteration, or destruction via the following measures:     
• Encryption: Strong encryption saves sensitive data being transferred between device and server.    • Secure Storage: Personal information is stored on secure servers with limited access. • Access Controls: Access controls are enforced for limited access by personnel.  • Regular Security Assessments: Ongoing security assessments are undertaken to minimize potential weaknesses.  
But remember that there is no way of communicating or electronically storing information that guarantees 100 % security. Hence, though we strive to use commercially accepted means to protect your personal information, we cannot guarantee its complete security..  
6. Data Retention  
 Anyway, we will keep your personal information for as long as is necessary in respect of fulfilling the purposes for which it was collected in this Privacy Policy unless a longer retention period is mandatory or permitted under the applicable law. Factors that may influence the retention period may include the particularities of the information, the purpose for which it was collected, and our obligations under applicable regulations. Thereafter, all data that is personal in nature will be rendered safe for destruction once it is judged to be unnecessary, while application of data retention policy will govern this.  
7. Children's Privacy Our services target children under [specify relevant age-groups, e.g., 18] and are not directed to children of that age. We do not knowingly collect personal information from children without first obtaining parental consent. If you are a parent or guardian and you are aware of any information provided to us by your minor child without your consent, please inform us so that we may take appropriate measures to delete such information.  
8. Link to Third-Party Websites  
Services may contain hyperlinks to third-party websites or services not owned or controlled by Myca Market. The present Privacy Policy does not apply to such third-party websites or services. Before providing any information pertaining to personal identification, please check the privacy policies of these third parties. Therefore, Myca Market will not be held liable for the user's privacy policies regarding those third-party websites and their services   
9. Overseas Transfer of Information  Therefore, transfer and processing of your Personal Data may occur in other jurisdictions that do not provide a level of protection equivalent to that of your home country. When you use the Services, you will have consented to the transfer of your Personal Data to those countries. Appropriate safeguards have been put into effect to ensure that your Personal Data is protected appropriately in accordance with this Privacy Policy and applicable law.  
10. Changes to this Privacy Policy  
This Privacy Policy will be revised from time to time in accordance with changes made to our practice or to applicable law. Notice will be given, by one of our appropriate means, of any material change in the Privacy Policy, by posting it on our site. You are encouraged to review the privacy policy on occasion for any updates. The privacy policy includes the date of "Last updated" so you may track when it was last updated. Continued use of our Services following the date upon which any revised Privacy Policy becomes available shall be deemed to be acceptance of such changes.  LEGAL COMPLIANCE  Myca Market is operational in implementing the above statutory provisions by adopting the Digital Personal Data Protection Act, 2023 (DPDPA), the Information Technology Act, 2000, and Information Technology, Reasonable Security Practices and Procedures, and Sensitive Personal Data or Information Rules, 2011, for purposes dealing with how we collect, store, and use personal data. Such laws condition our handling of your data at hand in the form of care, transparency, and accountability.